Free tool
Agent Partnership Value Calculator
Turn your own relationship-building assumptions into a transparent model of introductions, qualified opportunities, wins, and contribution.
Funnel
Wins
Value
Need agent coverage for your program?
Browse available state-by-state agent data before you decide where to build relationships.
Important: review RESPA before using this for mortgage or settlement-service relationships
Do not use this tool to calculate, propose, or optimize referral payments, commissions, rebates, gifts, or other things of value for referrals. For businesses connected to federally related mortgage transactions, review the CFPB's RESPA Section 8 FAQs and obtain qualified legal advice for your facts and jurisdiction.
How to use it
Separate relationship value from compensation or referral arrangements
Start with the agents you plan to include, then enter introduction, qualification, and win rates from a comparable program. Use a contribution figure rather than top-line revenue, and include only your own relationship-marketing cost. The model is designed to make every assumption visible.
Need to plan the initial outreach audience, sending workload, and acquisition funnel? Use the Agent Outreach Campaign Planner instead.
Your relationship history
The calculator does not publish performance benchmarks. Use results from a comparable program instead.
Transparent economics
See contribution, program cost, net contribution, and ROI as separate figures.
No referral-price logic
The tool intentionally excludes referral payments, commissions, rebates, gifts, and incentives.
FAQs
Before you model a partnership program
What does the Agent Partnership Value Calculator estimate?
Using only the assumptions you enter, it models prospective agents, introductions, qualified opportunities, wins, gross contribution, net contribution, ROI, and cost per win for a relationship-building program.
Does this calculator calculate referral payments or commissions?
No. It deliberately does not calculate, recommend, or optimize referral fees, commissions, rebates, gifts, or other consideration in exchange for referrals. Its cost field is limited to your own relationship-marketing program cost.
Can a lender or title company use this calculator?
The model is only a business-planning aid, not legal advice. Businesses connected to federally related mortgage transactions should review applicable RESPA requirements and obtain qualified legal advice before offering any relationship-marketing activity or incentive to an agent.
Does the calculator use or reveal USAgentLeads contact data?
No. It runs entirely in your browser using the values you enter. It does not search the directory, reveal contact data, or save your assumptions.